Novi, MICH., March 31, 2022 – Vision Zero Automotive Network is pleased to announce that Itasca, Ilinois based Lucas Lighting has pledged its support to the network’s mission to eliminate traffic-related fatalities by 2036. Lucas Lighting will partner with VZAN to launch several new marketing and marketing related initiatives. The addition of Lucas Lighting to the cause will add great energy for the safety initiative. The National Transportation and Safety Board (NTSB) has comprehensively tested vehicle headlights and found that only 8% of new cars had “good or better” capabilities.
“Lucas Lighting represents all that is great about our industry… and our country for that matter. A truly remarkable entrepreneurial venture that was founded by Mike Hong based on personal experiences turned success story” said Bernie Sapienza, Executive Director of the Vision Zero Automotive Network. “I’ve been lucky enough to know a few people personally (Noel Lee comes to mind) that have literally invented a category for our industry and I’m thrilled to have Mike and his team on board. Lighting is clearly an opportunity for our industry and additional training will clearly be a benefit.”
Steve Rogers, Vice President of Sales added, “We are honored and thrilled to be the first stand alone lighting member of the Vision Zero Automotive Network. Improving the visual safety of vehicles has been a top priority of our designs from the beginning. On average, most headlight systems only allow a driver to stop once they have seen an object or danger in the road at speeds up to 45 mph, resulting in vehicle crashes. The IIHS (Insurance Institue for Highway Safety) estimates that 30-35% of these incidents could be avoided with better headlights. Properly designed upgrades will extend driver vision without causing unwanted glare to others. Fortunately, our technology is compatible with millions of vehicles currently in use.”
Sapienze added, “We want to thank Lucas Lighting for joining us on this important cause. Our objective is to educate consumers on the severity of traffic-related accidents and fatalities and then show how we can eliminate them through technology that is readily available for vehicles they already own. Lucas Lighting is a leader in aftermarket lighting and highly regarded by their dealers. We’re thrilled that they are supporting our mission.”
About Lucas Lighting: Founded in 2017, Lucas Lighting has grown rapidly with over three hundred storefronts in the United States and available to dealers through all Elite Distributor Alliance (EDA) member warehouses.
About Vision Zero Automotive Alliance (VZAN): Founded in 2017 by Jeff Varick, VZAN has grown rapidly and is supported broadly by the 12 volt industry whose supporters include VOXX International, Metra Electronics, EDA, Car Toys (Seattle), Crtuchfield, Pioneer Electronics and more.
To find out more about the Vision Zero Automotive Network or to obtain your network member discount coupon code, contact Bernie Sapienza at email@example.com. For assistance with your certification, or to obtain an MECP certified discount coupon code, contact the MECP Admin team at firstname.lastname@example.org.
Vision Zero Automotive Netwwork is accepting applications for their nationwide dealer locator. Retailers that feel they meet the requirements can fill out the Store Submission Form.
For more information on the Vision Zero Automotive network, please contact Bernie Sapienza, executive director, at email@example.com, or visit our website at www.visionzero.us.
About the Vision Zero Automotive Network
“Vision Zero Automotive Network” is a 501(c)(3) non-profit entity dedicated to educating and encouraging the saving of lives through the addition of life-saving technologies. Our mission, simply stated, is to save lives. Using several Advanced Driver Assistance Systems (ADAS) and technologies developed for the automotive aftermarket, we have the power to make an impact now. We want to use that power to every driver’s advantage. Not in ten years. Not next year. Not next week. Not tomorrow. Today, right this minute, the aftermarket consumer electronics industry have the products and the technology that can help drivers avoid deadly accidents. Our mission is to get those products into cars and trucks that already exist, now. And once we do, we can help avoid 10,000 deaths on U.S. roads.